Nanchong, Sichuan: Insurance Industry launches 7.8 National Insurance Public Awareness Day themed event

On July 8th, the 14th "7.8 National Insurance Public Awareness Day" arrived as scheduled. In the atrium of Wangfujing Shopping Mall in Nanchong, the Nanchong Insurance Industry Association organized a rich and vivid insurance public publicity activity around the annual theme of "Advancing the 15th Five Year Plan and Empowering Insurance to Move Forward". The event received positive responses from insurance institutions throughout the city, with representatives from over 30 institutions attending. The atmosphere was lively and attracted many citizens to stop and interact.

This event closely focuses on industry promotion, with more than ten themed booths set up on site. Staff from various insurance institutions are stationed to carry out a series of promotions, including popularization of inclusive finance policies, anti fraud and non knowledge education, insurance claims service guidelines, and popularization of the pension security system. Face to face explanations are used to respond to public concerns and help the general public better understand the practical role of insurance in life. More than 1000 flyers and over 500 promotional materials were distributed on site, and practical promotional materials were well received by citizens.

In order to enhance the fun and participation of the promotion, interactive games such as "Anti Fraud Collar" and "Anti Fraud Sandbag Throwing" were carefully designed at the event site, integrating insurance knowledge and anti fraud skills into a relaxed and enjoyable game segment, combining education with entertainment, and widely praised by the public. In addition, multiple rounds of prize winning Q&A sessions were interspersed on site, further mobilizing citizens' enthusiasm for participation through fun interactions, allowing insurance knowledge to enter their minds and hearts in a relaxed atmosphere.

This event not only effectively enhanced the public's awareness and understanding of the insurance industry, but also effectively improved the financial literacy and risk prevention awareness of consumers, further demonstrating the responsibility of Nanchong's insurance industry to serve the real economy and ensure people's well-being. In the future, the Nanchong Insurance Industry Association will continue to deepen public publicity and education, unite industry forces, inject more insurance strength into the high-quality development of the 15th Five Year Plan, and give the people more confidence and security in their path forward. (Zhang Jian)