Yingshan, Sichuan: Mid April Cold Noodles Encounter Marathon

What kind of fireworks and passion will collide when Yingshan Liangmian meets the city marathon? In mid April, Yingshan will launch the first Nanchong Yingshan Cold Noodles Food Culture Season series of activities and the 2026 Yingshan Half Marathon event, inviting everyone to a dual feast of taste and sports through a bowl of fresh and fragrant cold noodles and a lively run.

It is reported that the first Nanchong • Yingshan Liangmian Food Culture Season series of activities will kick off on April 17th at Wenbo Road in Yingshan County, and will last until May 31st, with the theme of "Meeting Yingshan with One Face", creating an immersive food and cultural tourism experience. During the event, cultural performances, specialty foods, agricultural products, and non heritage cultural and creative products will be showcased and sold at a concentration; By issuing consumer discount coupons, offering discounts to merchants, and conducting e-commerce live streaming sales, we aim to help Yingshan Good Goods sell well both online and offline. The event will also conduct a combination of offline evaluation and online voting to select "My Favorite Yingshan Cuisine" and "Yingshan Cold Noodles Famous Store", allowing citizens and tourists to jointly choose the taste of Yingshan in their hearts.

The relevant person in charge of Yingshan County's Commerce, Economic Cooperation and Foreign Affairs Bureau introduced that this food culture season will distribute catering consumption vouchers, exhibition consumption vouchers, and cold noodle tasting vouchers in installments, with a total value of 1.56 million yuan. Among them, the on-site exhibition consumption vouchers and cold noodle tasting vouchers are valid on the same day, and the catering consumption vouchers can be verified and used at designated merchants before May 31st, allowing the general public and tourists to enjoy affordable and delicious food.

In addition, the 2026 Yingshan Half Marathon event is scheduled to start on April 19th, with the theme of "Healthy Yingshan, Happy Running". The half marathon project is set up with a planned participation scale of 8000 people, and the starting and ending points are set at the New Era Square on Wenyun Road in the county town. The track connects the north, west, and east sections of the first ring road, covering a total distance of 21.0975 kilometers. Runners will enjoy the urban landscape of Yingshan while running.

This year's marathon has been fully upgraded, adhering to the principle of 'runners as the center' and promoting the transformation of the event from comprehensive to boutique. "The relevant person in charge of Yingshan County Education and Sports Bureau stated that the event has individual races (men's and women's groups) and team races (four people per group, at least one woman), with a participation age limit of 18 to 70 years old. With professional tracks, complete guarantees, and high-quality services, it provides runners with a safe, comfortable, and unforgettable participation experience.

The most anticipated thing is that on the day of the marathon on April 19th, Yingshan will set up exclusive cold noodle booths at Wenbo Road and the finish line of the race, providing free Yingshan cold noodles to all participating athletes and presenting the most authentic taste of Yingshan. At that time, citizens, tourists, and runners will gather together to recreate the grand scene of "thousands of people eating Yingshan cold noodles together", making a bowl of cold noodles warm a city and a race boil a city. (Guo Ming)